Grindr and Terminal: Connecting Hearts and Talent with a Swipe of Innovation

CHALLENGES

Grindr was looking for cost-effective ways to grow their Engineering team quickly with high quality engineers. They also wanted to bring their team back in-office to create a more collaborative atmosphere.

Given the strong competition in the US, the Grindr team decided to look at Latin America to build their Mobile Advertising team. After some deliberation, Grindr decided to build their first international Engineering Center of Excellence in Medellín, Colombia by partnering with Terminal.

ENGAGEMENT SUCCESS

Grindr’s talent strategy was to hire 1 Engineering Manager followed by a team of 6 mid to senior level Engineers.

In the first week of the engagement, the Grindr team was able to calibrate on the right candidates using Terminal’s TalentHub and working directly with Terminal’s Talent Team.

In just two weeks, Grindr successfully hired the Engineering Manager to oversee the Colombia-based Engineering team, followed by hires for their iOS, Android, and BE Engineering openings.

The initial goal of 7 hires was quickly exceeded by building out a team of 10 Engineers in just over a quarter. The average Submission to Hire ratio was 5:1, reducing significant time and burden from Grindr’s internal teams. An estimated >50% cost-savings ($1.3 million annually) have been achieved by expanding nearshore with Terminal.

LOOKING AHEAD

Grindr is confident that Terminal can quickly turn around high quality talent that not only is strong technically, but also brings strong culture to their growing international team. They are planning to add an additional 10 hires to their Terminal team in COL over the next two quarters.

With a market cap that is up over 50% over the past year, the Grindr team continues to ship excellent product and attract great team members in Latam.